Jammu & Kashmir, India: During the current Indian Premier League (IPL), Khan International Sports (KIS), a well-known bat manufacturing brand from Jammu and Kashmir, has experienced tremendous growth, giving the regional bat brand considerable prominence.
The growth of Jammu and Kashmir’s overall cricketing scene has been significantly influenced by the local bat manufacturer KIS’s recent increase in popularity.
Firdous Khan and Shiraz Khan, two brothers, launched KIS in 2017, and since then, it has experienced significant growth and popularity among top national and international cricketers.
A cricketer, Mustafizur Rahman of Bangladesh, also started using KIS bats after deciding to use them during the 2021 IPL season.
Following its appearance, the Kashmiri bat company again gained attention when Afghanistan cricketer Fazalhaq Farooqi used a KIS bat while playing for Sunrisers Hyderabad versus Gujarat Titans in the 2023 IPL.
A factory in Meerut, Uttar Pradesh, and Bijbehara, Kashmir, have been designated as the KIS bats’ manufacturing locations. The manufacturing business produces a range of cricket gear and goods.
During the Bangladesh Premier League (BPL), many international cricketers used KIS bats, including Taijul Islam from Bangladesh and Shahzad Ahmed, a former international cricketer from Afghanistan.
The Kashmiri-based bat company has become well-liked among women who play cricket internationally, especially West Indian and Bangladeshi players representing their countries.
Firdous Khan, a co-owner of KIS, expressed his tremendous happiness regarding the development of their Kashmiri brand and its appearance in well-known international leagues. Through this, he further emphasised how the accomplishments of KIS have helped the entire Kashmiri sports business.
He claimed that, among the world’s top cricket leagues, the IPL has emerged as the most notable and well-known. He said it was good for their business and the broader sports sector to see their favourite cricket players use their bats.