Christophe Winterling of Bologna Fc 1909 took part in Botev’s initiative (Plovdiv). It was the third in a series of seminars organized by Botev, focusing on the exchange of professional experience between clubs and the development of football clubs in the country.
Christophe has more than 22 years of experience in international sports marketing. He headed the Marketing Department of Adidas for Italy, and between 2012-2014 he was Marketing Director at Roma.
In the last nine years, he has played a leading role in Italy’s seven-time champion FC Bologna as Marketing and Sales Director. Works on global and national sponsorships, enabling the Club to grow rapidly in business.
As a result, the project “WE ARE THE PARTNERS Business App” was born – an exclusive business app for companies that share values and support the development of the club.
The app allows access to exclusive content, creates new business contacts and acquaintances, and the opportunity to brand certain sections of the app.
FC Bologna successfully develops the Hospitality areas of the stadium, both on home match days and for various non-football events. One of the unique features that the club offers its fans and partners is a pitch-side booth – an exclusive lodge located directly next to the football field.
The latest addition to the club portfolio is WeAreOne Ticketing App, which makes it easier to buy tickets online and access the stadium.
Botev (Plovdiv) expresses its standing thanks to Christophe and all present who actively participated in the online seminar. The club continues to develop the initiative, adding clubs and professionals from different European countries.