Plovdiv, Bulgaria, has earned a prestigious spot on the 2024 list of top Christmas destinations in Europe, ranking third behind Madeira and Marbella.
This recognition was awarded by the European Best Destinations (EBD) organization following a survey that gathered insights from travelers across the continent, highlighting the city’s unique blend of history, culture, and festive charm.
Known as the “European capital of wine,” Plovdiv has long been a beloved destination for both local and international visitors. Its inclusion in the top three underscores its growing appeal as a winter holiday destination.
The survey highlighted the city’s distinctive ambiance, combining ancient heritage with modern attractions, offering visitors a truly magical experience during the festive season.
The EBD ranking was based on a variety of factors, with travelers sharing their favorite Christmas spots across Europe. Plovdiv’s rich cultural scene, alongside its historical landmarks, played a key role in securing its place.
The city, considered the oldest continuously inhabited settlement in Europe, is famed for its Roman theater, ancient ruins, and picturesque Old Town, which boasts cobbled streets and beautifully preserved architecture.
These features make it an ideal setting for romantic New Year celebrations, adding to its appeal as a top-tier European destination.
The EBD survey also highlighted Madeira, a Portuguese island known for its dazzling New Year fireworks display, as the top Christmas destination for 2024.
The island’s stunning landscape and festive atmosphere attracted the highest number of votes. Marbella, a luxury resort town on Spain’s Costa del Sol, claimed the second spot, offering its world-renowned beaches and glamorous holiday atmosphere.
Other notable destinations that made the list include Vienna, Fuerteventura in the Canary Islands, and Batumi in Georgia, a city that has recently garnered attention as the “new Barcelona” due to its booming tourism and vibrant cultural scene. The recognition of Plovdiv is a testament to the city’s growing international prominence.
The Bulgarian city, which often flies under the radar in comparison to more well-known European capitals, offers a warm and welcoming experience that combines the best of both worlds.
Whether it’s sipping local wine, exploring the city’s rich history, or enjoying the festive lights that adorn the streets, Plovdiv has something to offer every traveler during the holiday season.
As travelers increasingly seek destinations that offer both cultural heritage and seasonal charm, Plovdiv’s inclusion in the EBD survey highlights the city’s ability to cater to a wide range of interests.
With its stunning architecture, thriving wine culture, and festive atmosphere, the city’s ranking as one of Europe’s top Christmas destinations for 2024 is a well-deserved accolade.