The Bulgarian city of Lovech will host the Twin Towns & Friends – Festival of Twin Towns and Friends between September 26 and 28, the municipal administration announced on Tuesday. The event has become a cultural highlight for the city, serving as a bridge between Lovech and its sister cities across Europe.
The festival, which has grown in scope over the years, brings together traditions, art, music, and cuisine from different countries, offering residents and visitors a unique opportunity to immerse themselves in a multicultural experience.
With its rich program, the event is expected to attract a large audience not only from Lovech but also from across Bulgaria and abroad.
For three days, Lovech will transform into a vibrant stage of international celebration, where concerts, exhibitions, craft demonstrations, and culinary showcases will highlight the diversity and creativity of participating cities.
The festival aims to strengthen bonds between Lovech and its partner towns, fostering cultural exchange and promoting mutual understanding.
The program includes musical and dance performances, art exhibitions, and interactive displays where visitors can experience traditional crafts firsthand.
Stands offering traditional foods and drinks will give guests a chance to sample authentic flavors from different European countries, including specialties from France, Italy, Germany, Poland, and Bulgaria.
“This festival is not just a cultural event, it is a celebration of friendship, unity, and diversity,” said a spokesperson for the municipal administration. “It demonstrates how art, music, and traditions can bring people closer together, beyond borders.”
Lovech, with its historical landmarks and picturesque setting on the Osam River, provides an ideal backdrop for the event. The city’s squares and cultural venues will host performances and exhibitions, turning public spaces into meeting points for cultures.
Organizers have emphasized that this year’s edition will place a special focus on youth participation, encouraging students and young performers to join the stage alongside professionals.
The festival will also highlight the shared European identity that connects the twin towns. Through music, dance, and culinary traditions, visitors will experience the common threads that unite countries, while appreciating the unique features of each culture.
Beyond entertainment, the festival carries an important message of solidarity. By showcasing traditions from across Europe, Lovech is positioning itself as a hub of intercultural dialogue, creating opportunities for future collaborations in the fields of art, tourism, and education.
Local businesses, hotels, and restaurants are preparing for an influx of guests, expecting the festival to boost tourism and provide economic benefits for the region. The municipal administration has also planned logistical support to ensure that the event runs smoothly and is accessible to both residents and tourists.
As the festival approaches, excitement is building among the people of Lovech. With its promise of lively performances, delicious food, and enriching cultural experiences, the Twin Towns & Friends Festival is set to be a highlight of the city’s cultural calendar, reinforcing Lovech’s reputation as a place where international friendships thrive.